Patangnama - a blogging journal

The GI Tag Revolution & India
Most “Bombay Mix” packets have never set foot in Bombay. Mass-produced in faraway factories, they borrow names but not the soul. But with three little letters - G. I. -...
The GI Tag Revolution & India
Most “Bombay Mix” packets have never set foot in Bombay. Mass-produced in faraway factories, they borrow names but not the soul. But with three little letters - G. I. -...

Psychology of Craving Snacks
Not just because we’re hungry. But because it’s 4 PM and the breeze feels familiar. Because the crunch reminds us of something — a chipped steel dabba, a grandmother’s voice,...
Psychology of Craving Snacks
Not just because we’re hungry. But because it’s 4 PM and the breeze feels familiar. Because the crunch reminds us of something — a chipped steel dabba, a grandmother’s voice,...

Patang’s Journey to You
At Patang, we don’t invent namkeens — we rediscover them. Each batch begins on a farm, not a factory floor. Ingredients are grown with care, not chemicals. Spices are ground...
Patang’s Journey to You
At Patang, we don’t invent namkeens — we rediscover them. Each batch begins on a farm, not a factory floor. Ingredients are grown with care, not chemicals. Spices are ground...

🌶️🥜 Bhakadwadi in Pune. Pepper Cashews in Thoot...
From the spice of Thoothukudi to the crunch of Pune, every Patang snack is a postcard from home — made where it belongs, with stories in every bite.Because in India,...
🌶️🥜 Bhakadwadi in Pune. Pepper Cashews in Thoot...
From the spice of Thoothukudi to the crunch of Pune, every Patang snack is a postcard from home — made where it belongs, with stories in every bite.Because in India,...

🤹 How We Hire: Finding Weird, Wonderful, Wild F...
We don’t just look for resumes — we look for spark. Here's how we hire the people behind Patang, and why working here feels a little like flying a kite.
🤹 How We Hire: Finding Weird, Wonderful, Wild F...
We don’t just look for resumes — we look for spark. Here's how we hire the people behind Patang, and why working here feels a little like flying a kite.

📍 Shortcut-Free Namkeen: Why We Went to the Sou...
Our snacks are made where they belong — in the very places they were born. We’re not just preserving taste, we’re protecting legacy.
📍 Shortcut-Free Namkeen: Why We Went to the Sou...
Our snacks are made where they belong — in the very places they were born. We’re not just preserving taste, we’re protecting legacy.