Patang logo – a brand celebrating regional Indian snacks with clean ingredients and cultural storytelling.

Flavours of India

Patang is not built in a boardroom.
It begins in kitchens, in back lanes, in recipes that never needed writing down.

We travel to where these flavours were born.
We work with the hands that still remember.

No bad oils. No shortcuts.
Just food that tastes the way it always should have. Because some things aren’t meant to be reinvented.
Only remembered.

The Patang Story
  • "I opened the Bakarwadi packet thinking I’ll just try one—half an hour later, the pack’s empty and I’m literally WhatsApping my cousins about it. Tastes just like the one from that tiny shop in Pune we used to go to as kids. No oily aftertaste, no weird masala. Just pure, clean nostalgia."

    - Arnav S, Mumbai

  • "I had honestly stopped buying namkeen from outside—everything just felt fake or too salty. But Patang’s Seeval? Man. Crunchy, light, and that pepper kick? Chef’s kiss. My mom legit asked me, “Yeh kahaan se mangaya?” Feels like home food. You’ve got a regular customer in me now."

    - Maria A, Bangalore

  • "I got the 8-pack combo on a whim—and I didn’t expect to actually feel things eating namkeen But here we are. Loved reading the little postcard about the flavours while munching on it. Made me think of train journeys and my dadi’s thela box. It’s food with feelings. And I’m here for it."

    - Medha B, Gurugram